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RedBlue (Media Markt & Saturn)

Campaign Pages & Component Library

At RedBlue, the digital service provider for Media Markt and Saturn, we worked as frontend developers on campaign pages and web apps, built a reusable library of layout components, and advised the team on frontend questions.

  • Frontend
  • Component Library
  • Consulting
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Retail · Frontend

Challenge

Reaching consistent campaigns faster

Campaign pages get built under time pressure and at high frequency. For every page to look consistent and stay quick to build, you need reusable building blocks instead of one-off solutions.

We contributed to campaign pages and web apps, built a library of layout components, and advised the team on frontend questions.

Challenge & Solution

The focus was the balancing act between speed and consistency. The marketing teams needed flexible pages they could build quickly, without the visual identity drifting apart.

With a reusable component library in React, connected via GraphQL and the FirstSpirit CMS, we created a foundation that lets you build campaign pages quickly and consistently.

Focus areas

Reusable building blocks

A library of layout components that makes campaigns faster and more consistent.

Campaign pages & web apps

Contributing to fast frontends built for heavy audience traffic.

Team support

Supporting the team on frontend questions and shared standards.

Technologies used

Frontend

  • React
  • TypeScript
  • JavaScript
  • HTML
  • CSS
  • SASS

Data & CMS

  • GraphQL
  • FirstSpirit

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